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Ficha bibliografica
Código: | 658.049 B18 [Universidad Católica San Pablo] | 100: | Ball, Donald A. | 250: | 7a. ed. | 245 | International business : the challenge of global competition | 245c: | McCulloch, Wendell260: | United States of America: Irwin/McGraw-Hill: 1996: 300: | 673 páginas;il. 28 cm. | 020: | 0071540067 | 650: | Administración | 653 | Empresas internacionales - Administración - Relaciones económicas internacionales - Comercio internacional - Negocios - Administración | | |
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Ball, Donald A.. International business : the challenge of global competition. --7a. ed.. --United States of America: Irwin/McGraw-Hill: 1996. # Ingreso:25641 673 páginas;il. 28 cm..
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The rapid change of global business - Trading and investing in international business - Economic theories of international business - The dynamics of intrnational organizations - Understanding the international monetary system - Financial forces: influencing international business - Economic and socioeconomic forces - Physical and environmental forces - Sociocultural forces - Political foces - Legal forces - Labor forces - Competitive and distributive forces - Assessing and analyzing markets - Marketing internationally - Export and import practices - Human resource management - Financial management - Global operations management: the third industrial revolution - Strategic planning, organization design and control of the firm |
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Reserva | 25641 | 658.049 B18 | Universidad Católica San Pablo | Primer piso estanteria abierta | Original | 1 | Disponible |
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